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Cruelty-Free Brands at Sainsbury’s: Full List 2020!

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My last post, on Wednesday, included my general musings on what will happen to my beauty routine now the UK is on lockdown, and a casual promise of a full cruelty-free brand list at popular British supermarkets.

Boy oh boy, I didn’t think that through! I started my research that afternoon (on Sainsbury’s, for no particular reason) and realise what a mammoth task this would be. They sell so many different brands! I was equally impressed by the range and unimpressed by the lack of cruelty-free options, given that all of Sainsbury’s products are Leaping Bunny Certified (I know right).

For now, I’ve covered:

Shampoo & Conditioner

Hair Dye

Hair Styling

Men’s (what a nonsense category!)

Skincare (includes deodorant)

Makeup

I will add shower gel and hand wash at some point, but there are already over 100 here! I know that sounds crazy, but there is some repetition as quite a few brands appear in more than one category.

A number of brands are listed as ‘unknown’. Under normal circumstances, I would have contacted each of them individually and asked them for more information. However, pretty much every business will be fighting battles at the moment, and for now I decided against contacting their customer service departments with something un-urgent.

The final column to the right lets you know if the brand is owned by an animal testing parent company. Some people find this bothersome, others not so much, so I’ve given you this information for you to make an informed decision.

A similar list like this will be published for Tesco, and then Asda next week. (I’m hoping these will be a little easier, due to the repetition!)

So, without further ado – here are the lists! I’ve made each cruelty free brand bold to make picking them out a little easier. Oh – and they’re in alphabetical order!

Shampoo & Conditioner:

Alberto BalsamUnsureI need to contact this brand for more informationOwned by Unilever
AlpecinUnsureI need to contact this brand for more information
AussieNoThis brand allows their products to be tested on animals in ChinaOwned by P&G
AveenoNoThis brand allows their products to be tested on animals in China
BadedasUnsureI need to contact this brand for more informationOwned by Unilever
Bleach LondonYes!See my post about Bleach London here
Burts BeesYes!This brand is certified cruelty free by the Leaping Bunny Programme
CantuNoThis brand cannot confirm they don’t test their raw ingredients on animals
Childs FarmYes!See my post about Childs Farm here
DoveNoThis brand allows their products to be tested on animals in ChinaOwned by Unilever
Little Soap CompanyYes!This brand is certified cruelty free by the Leaping Bunny Programme
Faith in NatureYes!This brand is certified cruelty free by the Leaping Bunny Programme
GarnierNoThis brand allows their products to be tested on animals in ChinaOwned by L’Oreal
Happy NaturalsUnsureI need to contact this brand for more information
Head & ShouldersNoThis brand allows their products to be tested on animals in ChinaOwned by P&G
Herbal EssencesNoThis brand allows their products to be tested on animals in ChinaOwned by P&G
John FriedaNoThis brand allows their products to be tested on animals in ChinaOwned by Kao
Johnson’sNoThis brand allows their products to be tested on animals in ChinaOwned by J&J
L’OrealNoThis brand allows their products to be tested on animals in China
Love Beauty and PlanetNoThis brand allows their products to be tested on animals in ChinaOwned by Unilever
MauiNo This brand allows their products to be tested on animals in ChinaOwned by J&J
My Hair MattersYes!All Sainsbury’s brands are certified by the Leaping Bunny Programme
NeutrogenaNoThis brand allows their products to be tested on animals in ChinaOwned by J&J
OgxNoThis brand allows their products to be tested on animals in ChinaOwned by J&J
PalmersNoThis brand allows their products to be tested on animals in China
PanteneNoThis brand allows their products to be tested on animals in ChinaOwned by P&G
Phil SmithYes!This brand is certified cruelty free by the Leaping Bunny Programme
PlanturUnsureI need to contact this brand for more information
Pro:VokeYes!See my post about Pro:Voke here
Sainsbury’sYes!All Sainsbury’s brands are certified by the Leaping Bunny Programme
Smith EnglandYes!This brand is certified cruelty free by the Leaping Bunny Programme
TRESemméNoThis brand allows their products to be tested on animals in ChinaOwned by Unilever
VO5UnsureI need to contact this brand for more informationOwned by Unilever
VoseneUnsureI need to contact this brand for more informationOwned by P&G
Wash & GoUnsureI need to contact this brand for more information
WeledaYes!Click for their cruelty-free statement

Hair Dye:

Bleach LondonYes!See my post about Bleach London here
ClairolNoThis brand allows their products to be tested on animals in ChinaOwned by Coty
ColoristaNoThis brand allows their products to be tested on animals in ChinaOwned by L’Oreal
GarnierNoThis brand allows their products to be tested on animals in ChinaOwned by L’Oreal
John FreidaNoThis brand allows their products to be tested on animals in ChinaOwned by Kao
L’OrealNoThis brand allows their products to be tested on animals in China
SchwarzkopfUnsureI need to contact this brand for more informationOwned by Henkel

Hair Styling:

Alberto BalsamUnsureI need to contact this brand for more informationOwned by Unilever
BatisteNoThis brand allows their products to be tested on animals in China
Colab Dry Shampoo UnsureI need to contact this brand for more information
Fudge UrbanYes!Click here to read this brands’ cruelty free statementOwned by Cussons
John FreidaNoThis brand allows their products to be tested on animals in ChinaOwned by Kao
L’OrealNoThis brand allows their products to be tested on animals in China
MojoUnsureI need to contact this brand for more information
Sainsbury’sYes!All Sainsbury’s brands are certified by the Leaping Bunny Programme
SchwarzkopfUnsureI need to contact this brand for more informationOwned by Henkel
ShockwavesUnsureI need to contact this brand for more informationOwned by Coty
TresemmeNoThis brand allows their products to be tested on animals in ChinaOwned by Unilever
VO5UnsureI need to contact this brand for more informationOwned by Unilever

Men’s Toiletries:

AdidasUnsureI need to contact this brand for more information
BulldogYes!This brand is certified cruelty free by the Leaping Bunny Programme
Clean & ClearNoThis brand allows their products to be tested on animals in ChinaOwned by J&J
DoveNoRead my post about this brands cruelty free status hereOwned by Unilever
GiletteNoThis brand allows their products to be tested on animals in ChinaOwned by P&G
Head & ShouldersNoThis brand allows their products to be tested on animals in ChinaOwned by P&G
L’OrealNo This brand allows their products to be tested on animals in China
LynxNo This brand allows their products to be tested on animals in ChinaOwned by Unilever
Men AdvanceYes!All Sainsbury’s brands are certified by the Leaping Bunny Programme
NiveaNoThis brand allows their products to be tested on animals in China
OilatumNoThis brand allows their products to be tested on animals in China
Right GuardUnsureI need to contact this brand for more informationOwned by Henkel
SanexNoThis brand allows their products to be tested on animals in China
SureUnsureI need to contact this brand for more informationOwned by Unilever
Wilkinson SwordUnsureI need to contact this brand for more information

Skincare:

Balance MeYes!Click here to read this brands’ cruelty free statement
Biosen DeodorantUnsureI need to contact this brand for more information
BioréNoThis brand allows their products to be tested on animals in ChinaOwned by Kao
Burts BeesYes!This brand is certified cruelty free by the Leaping Bunny Programme
CetaphilNoThis brand allows their products to be tested on animals in China
Clean and ClearNoThis brand allows their products to be tested on animals in ChinaOwned by J&J
ClearasilNoThis brand allows their products to be tested on animals in ChinaOwned by P&G
Dirty WorksUnsureI need to contact this brand for more information
DoveNo This brand allows their products to be tested on animals in ChinaOwned by Unilever
E’lifexirUnsureI need to contact this brand for more information
E45UnsureI need to contact this brand for more information
GarnierNoThis brand allows their products to be tested on animals in ChinaOwned by L’Oreal
Johnson’sNoThis brand allows their products to be tested on animals in ChinaOwned by J&J
L’OrealNoThis brand allows their products to be tested on animals in China
Love Beauty and PlanetNoThis brand allows their products to be tested on animals in China
Mitchum DeodorantNoThis brand allows their products to be tested on animals in ChinaOwned by Revlon
My Skin MattersYes!All Sainsbury’s brands are certified by the Leaping Bunny Programme
Natura SibericaYes!Click here to read this brands’ cruelty free statement
NeutrogenaNoThis brand allows their products to be tested on animals in China
Nip + FabYes!Read my post on this brands’ cruelty free status here
NiveaNoThis brand allows their products to be tested on animals in China
OilatumNoThis brand allows their products to be tested on animals in China
OlayNoThis brand allows their products to be tested on animals in ChinaOwned by P&G
Right GuardUnsureI need to contact this brand for more informationOwned by Henkel
Sainsbury’sYes!All Sainsbury’s brands are certified by the Leaping Bunny Programme
Sanctuary SpaYes!Click here to read this brands’ cruelty free statement
SanexNoThis brand allows their products to be tested on animals in China
SimpleYes!Click here to read this brands’ cruelty free statementOwned by Unilever
Soft and GentleYes!Click here to read this brands’ cruelty free statementOwned by Colgate
Source of NatureUnsureI need to contact this brand for more information
Super FacialistYes!Click here to read this brands’ cruelty free statement
SureUnsureI need to contact this brand for more informationOwned by Unilever
Urban VedaYes!Click here to read this brands’ cruelty free statement
WeledaYes!Click here to read this brands’ cruelty free statement
Yes ToYes!Read my post on this brands’ cruelty free status here

Makeup:

BirchboxNoBirchbox has been known to include non-cruelty free brands in their “cruelty free” boxes
Boutique – Sainsbury’s Yes!All Sainsbury’s brands are certified by the Leaping Bunny Programme
EssieNoThis brand allows their products to be tested on animals in ChinaOwned by L’Oreal
L’OrealNoThis brand allows their products to be tested on animals in China
Max FactorNoThis brand allows their products to be tested on animals in ChinaOwned by Coty
MaybellineNoThis brand allows their products to be tested on animals in ChinaL’Oreal
RevlonNoThis brand allows their products to be tested on animals in China
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